Direct bookings
A clear route to book with you, linked to the system you already use.
- Links to your booking or channel manager
- A short note on why booking direct is better
- Enquiry form for longer or group stays
Web design for holiday cottages and B&Bs
Websites for holiday cottages and B&Bs
A website that gives guests a reason to book with you directly, links to the booking system you already use and shows off the hills, walks and quiet they’re coming for.
£47 a month, design, copy, hosting and changes included. No setup fee, no contract.
Before they get in touch
What customers check before choosing holiday cottages and B&Bs
- 1
Is it free when we want it?
Guests want to see availability straight away. If they can’t, they go back to the booking sites.
- 2
Can we bring the dog?
Dog-friendly is often the deciding factor. Say how many, where they’re allowed and whether the garden is enclosed.
- 3
What's nearby?
Walks from the door, pubs within reach, dark skies and the castles and towns worth a day trip.
- 4
Is it cheaper to book direct?
Repeat guests check. A clear reason to book with you keeps the commission in your pocket.
What we put on the page
What we put on a holiday let website
Availability
Availability shown from your booking system, so it’s never out of date.
- Calendars from your existing booking system
- No double-handling of dates
- Short breaks and changeover days explained
Rooms and photos
Every room, the view and the details guests ask about.
- Gallery of each room and outside space
- Sleeps, beds and bathrooms set out clearly
- Accessibility and stairs noted honestly
Dogs and walking
The details that decide a booking for walkers and dog owners.
- Dog policy, numbers and enclosed garden
- Walks from the door with distances
- Boot room, drying and EV charging if you have them
The local area
A guide to what’s nearby, written as if by the owner.
- Dark skies, castles, market towns and trails
- Pubs and places to eat within reach
- Directions for lanes where postcodes fail
Reviews
What past guests said, linked from where they already left reviews.
- Links to your Google and booking site reviews
- Short quotes on the relevant pages
- Structured data for your property
The write-up
What a holiday let website needs to answer
Most holiday lets and B&Bs get their first bookings through the big booking sites, and pay commission on every one. That’s fine for being found. The problem is when guests who loved their stay come back the following year and book through the same site again, because there was nowhere else to do it. A website of your own gives them somewhere to go.
The key is linking to what you already use. If you run a booking system or a channel manager, we add its calendar or booking widget to the site so availability stays in step with the platforms. There’s no second calendar to keep up to date. A short line on why booking direct is better, whether that’s a better rate, a welcome hamper or flexible changeovers, gives guests a reason to use it.
Then show what they’re coming for. Every room photographed, beds and bathrooms set out clearly, and honest notes on stairs and access. If you’re dog-friendly, say how many dogs, where they can go and whether the garden is enclosed. Walkers want to know about routes from the door, drying space and where the nearest pub is. Dark skies, quiet lanes and views are reasons in themselves, so we write about them properly.
A local area guide does a lot of work. It answers the questions guests ask before they book and helps you appear when people search for places to stay near a walk, a castle or a market town. Add reviews linked from where guests already left them, structured data for your property and directions that work where the postcode drops people in the wrong lane, and the site starts paying for itself.
Shropshire & Powys borders
Websites for holiday cottages and B&Bs in Shropshire and Powys
Guests come here for quiet, hills, walking and dark skies, and plenty of them come back. A good website turns those repeat visitors into direct bookings.
Shropshire
Shrewsbury
The county town draws visitors for its history and as a base for the Shropshire Hills. Make it clear how close you are to town and to the hills.
Shrewsbury page → Shropshire OswestryClose to the Welsh border and the hills beyond, so many guests explore both countries. A page on day trips either side is worth having.
Oswestry page → Powys WelshpoolVisitors come for the castle, the canal and the Montgomeryshire countryside. Show walks and routes guests can do from your door.
Welshpool page → Powys NewtownA base for exploring mid Wales, with the Severn running through. Welsh-language touches on the site are appreciated by many guests.
Newtown page → Shropshire LudlowLudlow's castle, food and historic streets bring visitors year round. A guide to the town alongside your rooms helps you stand out from the booking sites.
Ludlow page → Powys KnightonRight on Offa's Dyke, so walkers are a big part of the trade. Drying rooms, packed lunches and luggage transfer details win bookings.
Knighton page →Example sites
Example website designs for holiday cottages and B&Bs
View the site The Ashcombe
Premium & sophisticated
Near-black, wide letter-spacing and full-bleed photography, built so twelve rooms feel considered rather than merely expensive.
View the site The Thatched Barn
Rustic & traditional
Deep red and cream instead of farmhouse green, for a wedding venue with a more formal rustic feel.
View the site Willow & Wellness Spa
Natural & organic
Soft, earthy tones and calm pacing, designed to feel like an extension of the treatment room itself.
Questions from holiday cottages and B&Bs
Can my availability calendar show on the website?
Yes. If your booking system or channel manager provides a calendar or booking widget, we add it to the site, so dates stay in step with the booking platforms automatically.
Will this stop me paying commission?
It won’t replace the booking sites entirely, but it gives returning guests and people who find you directly a reason and a route to book with you, which cuts the commission on those bookings.
Do you take payments for bookings?
We don’t build a payment system, but we link to the booking and payment tools you already use, so guests can book and pay through them.
Can you write the local area guide?
Yes. After a short call about what your guests love nearby, we write a guide to the walks, pubs and places worth visiting, in your voice.
How much does it cost?
£47 a month, including design, writing, hosting and ten changes a month. There’s no setup fee and no contract.
Stays and venues
More stays and venues website guides
A holiday let website for £47 a month
A website designed and written for your business, hosted on UK servers and kept up to date, for £47 a month. We write the words, and you check every page before it goes live.
No setup fee · No contract · Cancel any time